MARKETING SERVICES:

The Summit Group is pleased to provide a complete array of marketing services to compliment your directions for growth in attaining new clients and growing existing clients. These services are provided through Summit partners that are best in their class and are focused at providing you the highest level of quality, achievement of goals and market competitive pricing to reduce your time of searching out individual companies for each service. Additional detail on these services includes:

Website Development: In today's world, many consumers are utilizing the power of the Internet for both research and shopping in goods and services. Two important areas when deciding upon a website for your company are the look of the site to ensure the highest level of professionalism, clarity and ease of use for the end-user; and the ability of the user to know the website exists and find it easily. Our web designers will help in both these areas and provide the customized site you are looking for to achieve business goals.

Company Branding and Image: The appearance of your logo, documentation and marketing materials make a difference to consumers wanting to do business with you and understanding what your business can provide for them. Once consumers understand the benefits you bring to them, a brand image that consistently reinforces this is critical. When you are investigating areas such as painting trucks, direct mailers, letter head paper, business cards, brochures, flyers, etc it is critical that the information is understandable, can be acted upon easily and is consistent in look and appearance for company identity. Our creative staff will provide both the image you are looking for to represent your company and also support in the writing of any materials you may have need of.

Reaching New and Existing Markets: Keeping your clients appraised of all your services offerings, providing updates and on-going education about your solutions is vital to maintaining and growing existing accounts. Summit provides an array of marketing and educational products to support your efforts in this area including newsletters, reminder cards for services or appointments, birthday or anniversary greetings, postcards and email marketing.

It is equally important to share your message with potential new clients that may be unaware of your company and services. Many options are available to support your growth with new clients including the acquisition of business and residential lists with defined categories in areas such as unique demographics, psychographics, new neighborhood moves, etc. This information supports a Direct to Consumer Approach that increases response and action rates significantly.

Additional Marketing Services: A wide range of all marketing services inclusive of advertising, public relations support, community involvement plans, writing press releases, writing messages on hold, creating company brochures, flyers, service or product specification sheets and direct mail pieces, creating open house and customer appreciation day events, branding, internet marketing, emails and many other marketing oriented services are available through The Summit Group.